Backstage Productions, the performance space at 323 Wall Street whose events have been a highlight of Uptown nightlife for the past decade, has taken on new energy. Owner Teri Rossin, who purchased the 1872 building, which houses a former theater, more than a decade ago, has strived to establish a thriving performing arts center in the space, and her inviting of Sevan Melikyan last month to manage BSP’s production company, 323 Wall Street, is a huge step in that direction.
“My initial goal is to keep this building open for all kinds of use,” said Melikyan, who has put up a comprehensive website of all upcoming events and related initiatives, www.323wallstreet.com. An Armenian who was born in Turkey, Melikyan was a theatre rep in Manhattan before becoming marketing director for the Van Cliburn International Piano Competition series in Fort Worth, prior to moving to the mid Hudson Valley with his wife and son. As a musician himself—he plays piano and drums—Melikyan is sensitive to the needs and requirements of performers, and he is active on numerous fronts promoting the space’s multiple facilities:
The New York-certified sound stage (meaning a production utilizing the space would receive a 30 percent rebate from the state), which he hopes to rent out to film and TV productions companies comprising the region’s fledgling film industry;
- The second-floor dance studio. Classes for both kids and adults, held six days a week, recently started up in the space, led by dancer/choreographer Erin Parsch;
- The 25,000-square-foot theater with its original 19th-century proscenium. Melikyan said he’s talking to promoters to get live pop and touring acts into the space. Two advantages are its proximity to the Thruway and the lower rental rates, compared to venues in Albany or
New York. “I’m contacting people who specialize in these tours and see if their acts could stop by here on a week day.” The space is also suitable for benefits and larger private events. The Woodstock Film Festival is having its Maverick Award in there this Saturday. - The front-room bar and performing space, a perfect venue for private events, corporate events such as mixers and upcoming Holidays parties, open mics (one is scheduled this Thursday, at 8 pm), live music by small bands, and events sponsored by various community groups. Bands performing as part of the O+ Festival on Oct. 9 and 10 will play here, followed by a jazz concert on Oct. 19 and a Halloween bash on Oct. 30.
Melikyan said he hopes to book theater companies and events for children in the space, as well as host art exhibitions. He would also like to present concerts of classical music and has put the word out that he’s looking to obtain a baby grand piano, which would make this possible. If you know of one—or are interested in making a donation–please contact him.
“The potential to bring in hundreds of people is great,” he said. “I feel a tremendous responsibility in succeeding in this neighborhood.” Clearly, Uptown has the facilities, talent, and ideas needed to thrive.
